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  <url>
    <loc>https://www.nataliaalessi.com/design</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-09-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581396010993-HDDUOVFRLD72INKUFI06/XDC-RMIT</image:loc>
      <image:title>Design</image:title>
      <image:caption>A team of designers from diverse backgrounds, including visual design, marketing, psychology, and academic research, was assembled to conduct this project.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581492521353-XQBEMIXZ2GEU2HHXEBA1/CX7.jpg</image:loc>
      <image:title>Design - Personas</image:title>
      <image:caption>created a series of posters representing "The RMIT Personas Set" as part of key project deliverables. A total of 8 final visual posters were designed, each depicting a different student type and detailing their needs, behaviours, and values. For a printable copy of the artifact, please click here</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581396507578-3LJWSSFA0GYE7KB4NWNI/poster1.jpg</image:loc>
      <image:title>Design - Journey Map</image:title>
      <image:caption>High-level user journey that visually represents "The RMIT Student Experience" across three main chapters: prospective students, current students, and alumni. This journey highlights key moments, including signature moments, moments to master, and brilliant basics. Additionally, the visual aligns various initiatives with the organization’s KPIs. For a high-resolution copy of the artifact, please click here</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581492094262-DFRI4E4G7JIHUVYOEWPC/CX4.jpg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581492398212-G041E872QIYD1BNSY4LU/CX2.jpg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581396641326-O8LK610DQQUR86953Q6S/poster2.jpg</image:loc>
      <image:title>Design - Signature Moments, Moments to master and Brilliant basics.</image:title>
      <image:caption>Signature Moments, Moments to Master and Brilliant Basics</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581396705979-19BZ23FPY28QG6G1FEMF/poster3.jpg</image:loc>
      <image:title>Design - Student Mindsets</image:title>
      <image:caption>I developed this artefact, which synthesis research findings, and that has been distributed to internal stakeholders to facilitate conversations and discuss opportunities. For a printable copy of the artefact, please click here</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581492218330-J4LA9CUULWRYUO9J7JXO/CX5.jpg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581646780980-BCHKQVCPL5V09ZMKG7E3/2B5F4A82-E7EE-4B56-ACFE-9482C5B12F1A.JPG</image:loc>
      <image:title>Design</image:title>
      <image:caption>I produced and developed print and digital templates as part of project artefacts. For copies of printable and digital project tools, please click here</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581474752999-DX9VAUYHISMXYMN06BUA/WOW2.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>The project deliverables included both digital and printed stationary material to be used across the marketing team. If you would like a full copy of the stationary kit, please click here</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581474870509-24DXQPYN7SLYN9K31UGB/WOW3.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>The project deliverables included digital icons to be used across the team. If you would like a copy of the icon set, please click here</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581471893303-W40CMJ5KOI20QEV1JOPD/WOW1.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>I developed this artefact, following the refinement of the Double Diamond, adapted from Liedtka, J and Ogilvie,T - Designing for Growth: A Design Thinking Tool Kit for Managers, 2011. For a printable copy of this artefact, please click here</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581646839248-WXI5WSJ657ISR95SI37S/690FB2B5-2823-49F2-942B-B87DF413A5AA.JPG</image:loc>
      <image:title>Design</image:title>
      <image:caption>Testing of findings with the broader team</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581647421017-CQ84LGGWNXX9NQ624W4L/308201D9-5393-4890-9264-39483DB9AF9C.JPG</image:loc>
      <image:title>Design</image:title>
      <image:caption>Testing involved both digital and print tools</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581415774546-W6UQYDPQLBKUSTHYLCQD/A9317909-E3F3-43A0-9481-25DAE35DBE39.JPG</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581475369429-6HUSBGM4GTQMAOSXE5NU/WOW4.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>The project deliverables included an online platforms with tools and processes to be used across the marketing team. For full access to the platform, please click here</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581475587246-8FZY4P4MVJOAY4ZJVU9T/WOW6.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>The project deliverables included a branding style guide to be used across designers and non-designers. If you would like a copy of the branding guidelines, please click here</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581473742364-HD2XASSK7ZG8A4NQN1T3/sketching.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>Sample of sketchbook where I developed a visual ‘look and feel’ to represent the team identity, and aligned with RMIT core brand.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1582083467441-5JRXVV1LOOEN2IA1ICFX/Oper.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>Speaker Opher Yom Tov</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581734049881-YIZI4NS0P1P7TD6Z70KM/001GR.jpg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581471634998-QYXBMOK4ITTQDY0QN32A/GR1.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>Speaker Lara Penin</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1582083450965-BNX57C91TB4USGYJPFHB/Yuki.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>Speaker Yuki Uchida</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581398547288-ZRMUFHZD6XDBMYZQ2Z6I/JEFA.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>Speakers Jefa Greenaway and Meghan Kelly</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581471611418-D9HYZZH3VDDYP4RQH939/GR2.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>Speaker Samantha Yuen</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581411415125-REWDVRCET1YHZ8M1ZCRB/2VT.jpg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581734740205-06PX91YZMH7GG33VJTX1/59C57A2D-7196-47EC-86E1-2D693E3D8E5A.JPG</image:loc>
      <image:title>Design</image:title>
      <image:caption>Workshop facilitation</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581734616401-RZBF7BVOB3I3PPDLV92D/B67D1C1A-F582-4446-B813-9A3443E1C0A9.JPG</image:loc>
      <image:title>Design</image:title>
      <image:caption>Student’s work - School of Media and Communication - RMIT University</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581465665982-RNELA2N2ZTC6S6BZXQ6Z/VT8.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>The workshops include content information and practical exercises.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581734701493-09KF2WCSR7JXVM49PX04/F02DA305-0B1D-454D-BAC5-7ED2E54CD44E.JPG</image:loc>
      <image:title>Design</image:title>
      <image:caption>Staff workshop - Global Marketing - RMIT University</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581734650558-UIKRGPGWKQBNWS5I6LXT/6F894FDA-78D7-4D27-9FD4-413F5DDAF958.JPG</image:loc>
      <image:title>Design</image:title>
      <image:caption>Student’s work - School of Design- RMIT University</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581735145198-NOY7EV0S7IWRFAMZOLDH/AC7D3139-D1C6-4281-8C2A-04355FB12989.JPG</image:loc>
      <image:title>Design</image:title>
      <image:caption>Workshop feedback</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581735213438-WBXLYMTMOKRI0WV6AOFF/992B4EAE-AAE8-481E-A7D7-CF0CF6346878.JPG</image:loc>
      <image:title>Design</image:title>
      <image:caption>Participant’s work</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1610492563807-GQFRSID98UM9YVAD2OPV/PhD+copy+2.jpg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1609812353832-6WLW7PJKE6FE96D4LI36/IMG_3994.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>Botanical sticker - Mix</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581495314724-JE9IRBUU2B5QJ9RX0BX8/CHINA5.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>Guerrilla stickers - Melbourne</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1610491766220-3QLUAM5UGH2FF250W52U/PhD.jpg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581495237121-0GRDGQHQ0U0G0P5SDIKD/CHIN6.JPG</image:loc>
      <image:title>Design</image:title>
      <image:caption>Guerrilla stickers - Melbourne</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1610491545214-A4H9BG73NFV9Y2XKY223/Untitled_Artwork+6+copy.jpg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1609812324000-IE7EQO2EQDQ9BHL38L1B/IMG_3981.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>Botanical stickers - Yuca filamentosa</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1610491031312-KF8UUVV7VX9MT8M3T619/Spanish+copy.jpg</image:loc>
      <image:title>Design</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1610491825926-GKHBUCNURQPU8JEA26YE/PhD+copy.jpg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1610491463347-2PFEUUW1OM01HAU9U42J/Vegemite.jpg</image:loc>
      <image:title>Design</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1610491245252-1N7L5S9T5SWHX1S4RX8U/Untitled_Artwork+6.jpg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1610490978445-TVC79ZX6XQP25S1FRXHI/Spanish+copy+2.jpg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1609889215384-TTLVIYWMIW0UR74UWTRS/Spanish.jpg</image:loc>
      <image:title>Design</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581494826379-XF8UWD1L2NZTUZTY7U9N/CHINA4.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>Guerrilla stickers - Melbourne</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1609812395912-DYDO89YEONCTDX1P28FL/IMG_3990.jpg</image:loc>
      <image:title>Design</image:title>
      <image:caption>Botanical stickers - Pilea peperomioides</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581552429094-FCMA4DRBPKFEWYK3HAMH/framework.jpg</image:loc>
      <image:title>Design</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581502138378-57PCPLPHTUHWNS9EPJ5E/6S.jpg</image:loc>
      <image:title>Design</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581507759261-XKWKG9BGFCU2LSVLL8JB/19987CBB-E93B-438A-8E09-6078B522A7E8.JPG</image:loc>
      <image:title>Design</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581894407808-OGC117D2JSE2NUBQ1QPV/Red.png</image:loc>
      <image:title>Design</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581894372232-56ZBCDI43ZCYB2ZLT45R/41csuHPNAnL._SL500_.jpeg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1609887755584-0L5V0BKMKPMYXZ2UCT5W/NewWaysOfLearning_Infographic.jpg</image:loc>
      <image:title>Design - Infographics</image:title>
      <image:caption>Research poster -Infographic that includes project objectives, findings and recommendations.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1609887703041-1IVZCKQQ9SJ5HIVOLFLT/pp.jpg</image:loc>
      <image:title>Design - Project Report</image:title>
      <image:caption>Project report - A detail document including project process and approach, methods, findings, recommendations and implementation map.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1609729643919-16130Q4SBLXDWERVE21T/NewWaysOfLearning_Recommendations.jpg</image:loc>
      <image:title>Design - Recommendations</image:title>
      <image:caption>Infographic - The visual map represents the set of recommendations to be circulated to specific audiences.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/829b241a-9aa2-4cf2-b268-bcff9cc328d7/WOW4.jpeg</image:loc>
      <image:title>Design - The Playbook</image:title>
      <image:caption>A digital playbook was developed and called HCD ways of working.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/a7573633-a65a-479d-8b9a-537b783206e8/WOW7.jpeg</image:loc>
      <image:title>Design - Branding Guidelines</image:title>
      <image:caption>A casual tone of voice was developed to align with the team’s identity, helping both designers and non-designers establish a common language and ensure consistency across projects.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/3412d63c-1e48-49ea-9165-1095905472ef/WOW2.jpeg</image:loc>
      <image:title>Design - Stationary</image:title>
      <image:caption>Printed and digital templates were created to support the establishment of work rhythms and promote agile ways of working.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1665895839512-H5YPB3MCWJQQV2NFL9F0/690FB2B5-2823-49F2-942B-B87DF413A5AA.jpeg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1665895842904-6OOE75AKF9MR0ZPFF4YQ/308201D9-5393-4890-9264-39483DB9AF9C.jpeg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1665895901673-WV0OOL6H7JJWE7J1RP1L/2B5F4A82-E7EE-4B56-ACFE-9482C5B12F1A.jpeg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/f2b43c75-c8aa-4a4e-97d4-6e9db21e9d7e/WOW1.jpeg</image:loc>
      <image:title>Design - The Framework</image:title>
      <image:caption>A framework and methodologies were established to align with the function’s strategy, ensuring consistency across multiple projects.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/34eacfb4-11e1-4699-928e-32d150094872/Descriptions_StaffExperience2.png</image:loc>
      <image:title>Design - Staff Experience</image:title>
      <image:caption>A series of artefacts were developed as part of the final project report, and circulated among RMIT community to inform about research findings. This demonstrated commitment to improve the overall staff experience, but also promote the conversation across community to promote change. This visual artefact defines staff desirable key moments as differentiators of the overall experience. Other artefacts including the Implementation Road Map was also produced and circulated among key stakeholders.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/28b1b31b-6e13-42b0-87c4-c1a8c9f4fb9b/Dental3.jpg</image:loc>
      <image:title>Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/ba75c849-8449-4245-97a5-dd15aec4399d/Dental2.jpg</image:loc>
      <image:title>Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/34890d17-bcf9-487a-8bec-1791732e507a/DentalSchool_Infographic.png</image:loc>
      <image:title>Design - Strategic Plan</image:title>
      <image:caption>A visual appealing infographic was created to summarise identified key objectives and priority actions. This was circulated among the School as part of the project deliverables.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/98e0fdce-d47a-43f0-8813-80378ace27ec/Dental1.jpg</image:loc>
      <image:title>Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/ba75c849-8449-4245-97a5-dd15aec4399d/Dental2.jpg</image:loc>
      <image:title>Design - Visual Poster</image:title>
      <image:caption>This poster was created to visualise strategic objectives for the ‘Dental School’ curriculum review and was used in facilitation sessions with stakeholders to explore and prioritise the School’s goals.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/20869169-8f6a-456a-9a70-6164dd71f640/DataArt1.jpg</image:loc>
      <image:title>Design - Visual storytelling</image:title>
      <image:caption>Inspired by the classic game Snakes and Ladders, this map was designed for school leavers to help them navigate key dates and essential information throughout their RMIT University application journey.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1610491825926-GKHBUCNURQPU8JEA26YE/PhD+copy.jpg</image:loc>
      <image:title>Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1610491245252-1N7L5S9T5SWHX1S4RX8U/Untitled_Artwork+6.jpg</image:loc>
      <image:title>Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1610492563807-GQFRSID98UM9YVAD2OPV/PhD+copy+2.jpg</image:loc>
      <image:title>Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/2d5d5ceb-04b4-477c-8bb0-cee459e74dfe/poster2.jpg</image:loc>
      <image:title>Design - Research Poster</image:title>
      <image:caption>This poster visualises a research paper, and presented as part of my Completion Seminar milestone - Doctoral Studies.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/33bee903-cbe8-4640-a64e-50d0349e57aa/framework.jpg</image:loc>
      <image:title>Design - Data Mapping</image:title>
      <image:caption>This map was developed using existing RMIT University databases, to visually representing the university’s ecosystem, and to be used in internal presentations to stimulate conversation and thinking.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581471611418-D9HYZZH3VDDYP4RQH939/GR2.jpg</image:loc>
      <image:title>Design - Graphic Recording</image:title>
      <image:caption>Live posters designed at DESIGN NOW 2019 , capturing real-time notes and insights from key speakers’ presentations.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1610491545214-A4H9BG73NFV9Y2XKY223/Untitled_Artwork+6+copy.jpg</image:loc>
      <image:title>Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1610491463347-2PFEUUW1OM01HAU9U42J/Vegemite.jpg</image:loc>
      <image:title>Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/34eacfb4-11e1-4699-928e-32d150094872/Descriptions_StaffExperience2.png</image:loc>
      <image:title>Design - Infographic</image:title>
      <image:caption>This visual was designed to summarise key moments in the staff journey and was used during facilitation workshops. The set also included printed cards that participants engaged with as part of the workshop activities.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1610491766220-3QLUAM5UGH2FF250W52U/PhD.jpg</image:loc>
      <image:title>Design - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581573339474-JY1R5MRVFI96EO85K7ZZ/6B.jpg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581851091856-0DYZWYCFWWL00R3LKVRN/26.jpg</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1609827574848-3HL0RML68XYKDUYQXBVP/Untitled_Artwork+2.gif</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1665646388230-L00OGMNVAOWCG9DHD1HG/Untitled_Artwork+58.gif</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1665646703531-C3620OET2XWNMVVDQXG8/Untitled_Artwork+59.gif</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1665646807474-69YZTAYLRNZ5HIAWQ8RJ/Untitled_Artwork+60.gif</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1665646964729-Q7O6SLND9PQWNWUEDUW7/Untitled_Artwork+61.gif</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/91e5b1f4-346b-4266-b9ee-d8a440799021/F2.gif</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/773d0a74-e9a9-49bd-a70e-8363ff465540/F3.gif</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/68b14b9e-9db1-4493-9a3c-e967721c8f11/F4.gif</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/a8342aa4-adfe-449a-9608-d75a368a6ad0/Untitled_Artwork.gif</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/be5cb807-47a2-404e-a771-53bb6b224796/F1.gif</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1d4e41b8-d101-41cd-8060-07a26f680117/F6.gif</image:loc>
      <image:title>Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1d4e41b8-d101-41cd-8060-07a26f680117/F6.gif</image:loc>
      <image:title>Design</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.nataliaalessi.com/services</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-09-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581734701493-09KF2WCSR7JXVM49PX04/F02DA305-0B1D-454D-BAC5-7ED2E54CD44E.JPG</image:loc>
      <image:title>Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581734740205-06PX91YZMH7GG33VJTX1/59C57A2D-7196-47EC-86E1-2D693E3D8E5A.JPG</image:loc>
      <image:title>Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/9a48acf0-cd79-4f77-9428-a1988ed81950/IMG_4106.JPG</image:loc>
      <image:title>Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581734650558-UIKRGPGWKQBNWS5I6LXT/6F894FDA-78D7-4D27-9FD4-413F5DDAF958.JPG</image:loc>
      <image:title>Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581735145198-NOY7EV0S7IWRFAMZOLDH/AC7D3139-D1C6-4281-8C2A-04355FB12989.JPG</image:loc>
      <image:title>Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1581734616401-RZBF7BVOB3I3PPDLV92D/B67D1C1A-F582-4446-B813-9A3443E1C0A9.JPG</image:loc>
      <image:title>Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/d2d23d31-86ab-4c1e-915e-1c53895c49fe/F7.gif</image:loc>
      <image:title>Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/78f7a3ff-94f8-43b0-a2f3-2bf177bd4d31/F8.gif</image:loc>
      <image:title>Services</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/0b278208-5176-4382-bf40-dd9da1f0f6af/F9.gif</image:loc>
      <image:title>Services</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.nataliaalessi.com/collaborations</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-10-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/e3668ee3-2cf5-4293-9cc2-39bd85ffa560/Untitled-3-02.png</image:loc>
      <image:title>Collaborations - Students (20 In-Depth Interviews)</image:title>
      <image:caption>Recruited via the university website, social media, and student portals. Selection Criteria included country of origin, education level, and years abroad to ensure diversity of audience.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/cb483bd1-0373-40f3-87e5-475469fa2e7c/Problem.png</image:loc>
      <image:title>Collaborations - Problem</image:title>
      <image:caption>The COVID-19 pandemic disrupted educational delivery, and traditional teaching and learning methods become obsolete almost overnight. The urgent transition to online education posed major challenges and led to a sharp decline in student wellbeing, particularly among international students.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/75c7c328-7a81-4dbc-ae52-c377d4c6b784/Callo-03.png</image:loc>
      <image:title>Collaborations - Approach &amp; Recruitment</image:title>
      <image:caption>To capture a 360° perspective, we included voices from three key audiences:</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/98e2cf96-c754-4a90-8fa1-69ea31e588db/Untitled-3-01.png</image:loc>
      <image:title>Collaborations - Tutors (8 In-Depth Interviews)</image:title>
      <image:caption>Recruited via email and through network recommendations. Selection Criteria ensured a varied programs across TAFE, undergraduate, and postgraduate levels.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/a25b628a-ab3d-4ee6-ad63-e86c0597943f/Callo-04.png</image:loc>
      <image:title>Collaborations - Findings</image:title>
      <image:caption>Thematic analysis was conducted using Miro and Otter, with emerging themes feeding into survey development. Survey data was analysed using Qualtrics to ensure quantitative rigor.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/81be60dc-43cb-4626-893e-4c75752c7803/Untitled-2.png</image:loc>
      <image:title>Collaborations - Impact</image:title>
      <image:caption>This initiative marked the foundation of a new era in the university’s approach to education, sparking further projects—including the development of The Online Learning Experience Journey Map.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1609887755584-0L5V0BKMKPMYXZ2UCT5W/NewWaysOfLearning_Infographic.jpg</image:loc>
      <image:title>Collaborations - Make it stand out</image:title>
      <image:caption>Infographics for circulation</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/1609887703041-1IVZCKQQ9SJ5HIVOLFLT/pp.jpg</image:loc>
      <image:title>Collaborations - Make it stand out</image:title>
      <image:caption>Project Report</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/800c0019-a883-418c-81cf-413f0cde63a2/Callo-02.png</image:loc>
      <image:title>Collaborations - Opportunity</image:title>
      <image:caption>To explore pain points and opportunities within the online education environment. By uncovering the nuances of this new learning space, the project aimed to lay the groundwork for redefining education and ensuring a fulfilling experience for all students.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/5a005e04-f9d0-4eb1-9c5f-cb36cf4f3269/Untitled-3-03.png</image:loc>
      <image:title>Collaborations - Social workers (4 In-Depth Interviews)</image:title>
      <image:caption>Identified through university departments and recruited via email. Selection Criteria include members with direct contact with students</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/22286724-19b0-4fc7-b01a-0f7144b4f3e7/Callo-05.png</image:loc>
      <image:title>Collaborations - Outcomes</image:title>
      <image:caption>A comprehensive report was produced, including both qualitative themes and quantitative results to resonate with executives. Following consultation with senior stakeholders, a set of infographics was also developed and shared with the wider community to foster dialogue across key groups, including schools, community organisations, Student Connect, tutors, academics, and wellbeing services.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/d2d23d31-86ab-4c1e-915e-1c53895c49fe/F7.gif</image:loc>
      <image:title>Collaborations</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e3b597533c409219404a786/78f7a3ff-94f8-43b0-a2f3-2bf177bd4d31/F8.gif</image:loc>
      <image:title>Collaborations</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.nataliaalessi.com/home</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2025-08-19</lastmod>
  </url>
  <url>
    <loc>https://www.nataliaalessi.com/new-cover-page-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-09-18</lastmod>
  </url>
  <url>
    <loc>https://www.nataliaalessi.com/publications</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-09-04</lastmod>
  </url>
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